Sunday, August 1, 2010

Promote Your Affiliate Opportunity by Writing Articles!

Affiliate Marketing has been around for a while but most people really don't understand how it works and what has to be done to get a replicated site recognize by the search engines. First of all we need to have a common understanding of what affiliate marketing is all about and why certain things happen when promoting affiliate sites. There has been an incredible amount of money made by some individuals who have studied the process and applied their knowledge to market effectively using the affiliated marketing strategies they've learned.

The whole concept of affiliate marketing is to allow individuals to promote other peoples products or business opportunities. This is accomplished by having your own sales splash page pointing to the main their website and you getting paid a commission for advertising and promoting their business. There's no investment here except for the affiliate's time spent for these promotional activities and directing new customers to the company's main website.

Commissions vary with each company who offer affiliate programs so it's up to each person who wants this type of setup as their primary method of marketing online. There are numerous products and services that you can get involved with by typing in the Google Search Bar the term affiliate business opportunities. Make sure you understand how and when you will be paid. Many companies will hold your commissions until you've earned a fair amount of commissions before they will pay. Some organizations require you earn as much as much as $250 before the company will payout any commissions.

You will probably have to promote multiple products and services in order to make a respectable income if affiliate marketing is going to be your only method of generating income. However, affiliate marketing is an excellent way to possibly earn some income while you're putting your own opportunity together. Some companies only pay for the initial transaction with a bit higher commission structure for the initial sale, however, pay nothing for any monthly payments that may be paid by your customer. Residual income in this business is imperative if you want to succeed for the long haul. Look for residual income for 2 to 3 level deep before you make a commitment to spend a lot of time on affiliate programs.

Avoid the pie in the sky programs that say you get paid 10 levels deep or to infinity. What a joke. This type of program may be good for the owner of the program or those who got in on the ground floor of the opportunity but probably not for you. By all means do your due diligence before you get involved with any type of "to good to be true" programs. Always avoid any type of pyramid schemes.

If you decide to go with any one of the types of affiliate programs we've discussed earlier then the question comes up of how to promote such a concept. Please understand that the search engines don't index replicated websites. So be very cautious about getting involved with an affiliate programs that demands you use their replicated site and has restrictions on what you can promote and how you do it. There are companies that can help you with this questionable method of marketing. Make sure you check out the various aspects of promoting affiliate opportunities before you jump in with both feet. Ask a professional marketing expert about affiliate marketing and whether this type of marketing is the best way to make money online.

One of the most cost effect methods of promoting any type of opportunity online is with a marketing concept often referred to as Article Marketing. By implementing article marketing into your overall marketing strategies you can create countless back links to your site plus substantial increase in traffic to your business opportunity. More traffic evolves into more sales and that's what marketing is all about.

There are some important points that need to be addressed about article writing especially if your thrust is going to be for affiliate marketing purposes. Writing articles is an excellent way to promote a specific product or services explaining the values your products or services provide for the users. Your product review should be interesting for the reader and should be in a low key, non threatening format. Once you've provided this valuable information to the reader, make sure you have some links at the bottom of the article which will point the users to the main web site sales page for additional information

The information in your splash page should be clear, concise and informative and blend smoothly into your contact information in the resource box at the bottom of the splash page. This is where you should place your links to your website and product pages for the user's convenience. Sometimes you may want to include some form of incentive to entice your readers to participate in your opportunity. Just be sure to ask for the users contact information if you're giving something away.

In Conclusion: Affiliate Marketing is a good way to make some extra money while you're getting a primary business together. Do your due diligence when getting involved with any affiliate program and be sure the company you're dealing with offers a residual commissions on all future monthly subscription payments made by your customers. Use marketing tools that will make your marketing duties easy, affordable and effective.

The eBiz Solutions Team is standing by to assist you in your affiliate solutions. Call today for your free 30 minutes "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Friday, July 30, 2010

Writing Powerful Content for Readers and Search Engines!

It's important to capture the attention of your readers quickly in any writings that you do. There's no better place than in the title of your article. Try to use two or three of your keywords in the title if at all possible. Many people look at the title and make a choice of whether to read any further or not. By making your title keyword specific you can target a broader reading audience much quicker.

Some writers feel that the longer the title of an article the better. The length of your title doesn't really matter as long as long as you capture the attention of your reading audience and they continue to read your article to the end. Try to put yourself in the mind of your readers and think as they would think about what you're trying to convey to the masses.

There are hundreds of article online discussing every topic one can imagine. Your only edge to get people to read your article may be the targeted title you finally end up with and publish. The title is the first thing people look at so be very careful when deciding what you end up using for a title.

Once you've got the title that will captivate the attention of your readers, then you must focus on the content of your writing. You are not writing a mystery novel here so don't keep your readers in suspense. In your first paragraph be specific about what you're writing about using keywords that best describes your thoughts that can be found in the content of your article. Unless you get to the point rather quickly, your readers will quickly exit your writings and go to a competitor's article that may captures their attention.

An equally important element that must be considered is the acceptance of your writings by the search engines. Writing for page rankings with the search engines is vitally important to a successful marketing campaign. The content of each site, blog, forum or article should be focused on pleasing the search engines with proper formatting as well as good keyword specific copy. A good rule of thumb is to use 5-7 keywords or keyword phrases well positioned in your article that are specific to your subject matter. Don't use any keyword more than about 5 times in the full content of your article. Avoid keyword stuffing at all cost.

Be extremely cautious not to overdo the amount of keywords in your article. There are varied opinions by optimization specialist regarding what percentage is acceptable with the search engine without getting nailed for keyword stuffing and spamming. Some say from 3-5% is the maximum you should consider while others may go as high as 10% saturation of keywords to total word content. My personal opinion is why take the chance ….try to stay more to the low side with 5-6% ratios for acceptable saturation guidelines.

Be specific rather than using examples and metaphors. The search engines are robots not humans so you must be specific with good relevant keywords and phrases in all of your content.

Use short paragraphs for the benefit of your readers. Many individuals scan read and will read only the first few words of a paragraph. Your reading audience online is totally different than if you were writing a book. People on line are looking for answers to specific questions that are affecting their lives right now. If they want to read about witches and goblins they can go to Barnes and Noble and buy volumes of that type of reading material.

With the information available on line today people will spend an incredible amount of time skimming over volumes of material on any given subject before making a final choice for any purchase. Knowing this before you write will give you a competitive edge and a whole new perspective on how you write. Use this information to your advantage. Writing in small chunks will help those readers who skim read and permit them to make their choices much quicker than having to read volumes of unrelated information. Many people will read your title and closing remarks and then make a choice of whether to read the content of your article or not.

Write your articles in plain and simple English so your readers will feel totally comfortable reading what you have to say. Once you start getting technical, using fancy words or getting political you will lose a good share of your reading audience immediately.

Once you've stated your case and told your story about your product or service in the main content area of your site or article, then do a short recap at the end to help simplify the process of choices for the readers to buy or not to buy. You are reinforcing features stated in your article and many readers will remember only two things in this whole process which is the title of your article and the conclusion area of your writing.

In Conclusion: Write a captivating title using two or three keyword specific title for each article relative to the content you've written about in your content area. Use keywords and phrases in the content area with a reasonable percentage of keywords to total words ratio used in the article. Make it easy for your reader to scan read making the purchasing process a more positive outcome. Do a summary, conclusion or overview of your article and ask for the order in some form of a bi-line section found at the bottom of the article.

The eBiz Solutions Team is standing by to help you learn to write powerful copy for your website, blogs and articles. Call today for your free 30 minute "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Thursday, July 29, 2010

Promote Your Business by Writing Good Copy!

There's a whole new breed of internet users joining the internet workforce looking for independence, flexibility of schedule and freedom to spend more time with the kids and family. Maybe your intent is to make enough money to take a dream vacation to the islands that up till now has evaded you and your loved ones. Whatever your reasons for your new online venture, the needs to follow a blueprint to success is important. Writing will help you accomplish your goals.

The internet is a tremendous resource of information with literally millions of website offering every kind of opportunity imaginable. The big question for most people is "where do I start" in order to make this venture a successful, rewarding journey? Most individuals don't have a clue of where to begin so don't feel you're alone if you've ask yourself such a question.

We all started in this business right where you are now, so don't get discouraged. I can vividly recall when I first started, I didn't even know how to turn on a computer, let alone try to market online. I was in my early 60's, retired, and looking for something to do so I could keep up with the cost of inflation and make some extra spending money to support my golf habit and other interest.

I had no clue of what to do, so I did what I knew best and that was to do my due diligence on anything regarding how to market online. I sought the advice of what appeared to be some online professionals. Someone who would teach me what I needed to know about marketing correctly, effectively and without all the hype that appeared to go with many of the offering I had seen in my beginning days of online activities.

One of the things I learned early on in my research was that writing is an important element in building a successful online presence that was necessary to learn if I was to become successful. Like most people I felt that I had no ability to write anything that would capture someone's attention. So I didn't take it seriously at all. I knew I could sell because that's what I had done all through my working career.

Little did I realize that writing was the quickest, most affordable and effective way to promote any online business opportunity! I had to learn how to write. I was privileged to set in some writing classes by Dr. Forte who had a natural ability in teaching the art and science of "writing to win." She taught me to just be myself and write like I think and talk in my regular normal everyday conversations. Don't put on any fluff on who you are, what you know or what you've done in the past. Live in the here and now and write what you feel that's affecting your life at this present moment. Thanks Dr. Forte for your guidance.

Writing good copy is the key to online success. Whether you're writing copy for your website, a blog or an article for publication in an article directory, the need to convey your message effectively to the masses is a critical element one must master. You must put yourself in the reader's shoes and write what is important about your product or service and how with your opportunity you can help solve important issues in your reader's life.

If you're attempting to provide solutions for the younger generation, talking about something for the old folks is of no value. You must have a target audience in mind when you start your explanation of your product or service and be cautious not to vary to far from that audience.

You must make your presentation compelling in an effort to motivate your readers to join you in your opportunity. You must answer important questions that may be ask about your product or services. Knowing who your reading audience is will help you write some compelling emails, blogs, forum and articles that will capture their attention and keep their attention to the very end of your writings.

Showing how your product or service can benefit your reader can be enhanced by using some powerful, relevant keywords and phrases regarding your business opportunity. Writing content for a website is somewhat different than writing for blogs or articles you're going to be publishing. You may need to do some extra research to fine tune your thought process for writing often about your services.

Keep your articles to single page format if at all possible. Give information, however, don't get too technical. If someone wants more specific technical information let them personally do that research on the subject matter in question. Give your readers enough information to draw them in.

It's imperative that you check your spelling and grammar in every one of your writings. This will give you credibility and give you the appearance of being a professional and your reading audience will be more apt to stick around and read your complete article. Avoid writing with the intent of making your information appear as an infomercial. Giving good information will automatically entice your reader to become involved with you and your business.

There are individuals who can help you learn to write together with as some inexpensive software that can be very helpful in learning the art and science of learning to write. Just remember what I've suggested in some of my other articles. "You Learn To Write By Writing"! The more you write the better you will become in expressing yourself in the written word. Writing will help you build your business quicker than any other single method you can do in your promotional efforts.

The eBiz Solutions Team is standing by to assist you in your writing and marketing challenges. Call today for your free 30 minute "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Wednesday, July 28, 2010

Should You Write Your Own Content?

The content of your website should fully detail what your business opportunity is all about. If must describe your opportunity in simple yet non technical wording that the average reader can easily follow and understand. Having a lengthy content that is more hype than facts is a major turn off to most users. Your content must cover a broad spectrum of information yet be non threatening and pushy in the opinion of the user. The internet was designed to provide realistic information about products and services so trying to use the internet for strictly an automatic sales tool will probably backfire and blow up in your face.

Your content in your website, blog, forum or marketing article should be designed with the user in mind providing information that in relevant to the desires and needs of the end user. Of course in this process you must keep in mind the search engines and provide good relevant content so the search engines can index your site in the proper keyword categories. Your content should be well written and interesting enough to capture the attention of your readers and keep their interest to the last words of your writing.

If you write an article with good relevant content clearly explaining the features and benefits of your business opportunity will definitely improve the chances of the readers being interested enough in your writings to visit your website and see the full details of what you are offering. The more traffic you can generate to your site the greater chance of developing a new clients business. New clients spend money and isn't that what this gig is all about? Making money online will become the huge reward for a job well done.

By writing some great articles with good rich content you will start to see the search engines displaying your website higher and higher in the page ranking when users type in their queries in the search bar of Google, Yahoo and Bing and some of the other fine search engines, the search engines will soon display your site with higher replies based on the good keywords you've used in your writings.

Many people can't write or maybe just don't want to write articles or content for their websites. That's fine as long as you get someone to write for you. There are ghost writers who make a living online by writing good content for multiple clients. Either you must write or hire someone to do it for you since this is how the search engines indexes every site you see online. Needless to say a ghost writer may not be as familiar with what you need to publish as you are, however, some content is better than no content in this scenario.

Once you learn the art and science of marketing and incorporate article writing into your daily chores you will see substantial results in your website popularity, your link popularity will increase remarkably and you will start getting hits to your site in larger numbers. Make sure you are prepared for this influx of traffic and potential clients. Know your product or services like the back of your hand and be well informed about your competition. The one who has the most knowledge, affordable products and follow up support will be the business who will capture the new customers business.

If you hire a writer you can get some good writers that will charge a minimal fee for their writing services. Fees will run from 4-5 dollars for a 250 word article to maybe $10 for an 800-900 word article. If you consider your time valuable at all, this is an affordable alternative you may want to consider. These writers can be found easily on line with varying degrees of knowledge. A good ghost writer will do the research, write the article, proofread and even let you take the credit for the content. What a deal!

When you contact these writers, most of them are more than willing to send you some samples of their recent writings. Ask them to email you one of their latest articles and question their credentials of success.

In Conclusion: Learn to write and write often. If you don't like to write or just don't have the time then by all means hire the services of a good ghost writer. If you need professional help then don't hesitate to ask for some help. Going this road alone may result in a huge disaster, however, letting the professionals help you when you need it can be extremely rewarding.

The eBiz Solutions Team is standing by to assist you in your marketing challenges. Call today for your free 30 minutes "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Tuesday, July 27, 2010

Identifying the Right Keywords!

Identifying the right keywords for your next website or promotional campaign is a critical step in the overall success. Since the search engines places such great emphasis on good rich relevant keywords in their algorithms, it become vitally important to have the very best keywords and keyword phrases in every campaign you do. Identifying the keyword that best described your opportunity and are specific to your business is always the best, however, if the keyword or phrases is too competitive you may want to rethink your choices of the keyword(s) you want to use in your promotion.

A good way to find keyword choices is to visit some of your competitors sites and see what keywords they are promoting. Making a list of your products or services will help you get a better handle on what you may need to pursue for your keywords. Less popular keywords are sometimes easier to earn higher ranking much quicker than going for the most popular words and terms. Using different variations of a keyword or phrase sometimes will work well for your current promotion. Using hyphenated words, plurals and synonyms can give you a broader base of popular keywords that is overlooked many times by your competition.

If all else fails you might want to consider using some form of Keyword Tool designed to help you in this chore of selecting the right keywords. If you don't want to spend the money, then you might want to contact your mentor, consultant or webmaster and see if they have such a program they could do this chore for you and you could pay them a small service fee. Don't be afraid to spend some money once in a while and get professional help as needed. The overall differences you experience with just this one example could generate enough additional income and traffic to justify what you paid for this information.

Next you must address the way you are going to use these keywords in your overall campaign as well as in the content of your website. Make sure you include some of your keywords in the title meta tag, the description meta tag and of course in the keyword meta tag area of your source code. If you don't understand where these elements are and what their purpose is, then by all means seek the assistance of your marketing professional. These areas are the first place the search engines spiders look so they can index your site in the proper categories in order to match your site to the queries submitted by internet users who search for your business opportunity.

Placing your keywords strategically throughout the content of your website is another way to get the search engines to rank your website higher. Make sure you use some of your most important keywords in the first paragraph of your website. This will also help in the page rankings of your site.

Any one of these simple suggestions will help your ranking positions, however by using all of these small details the overall effectiveness of your campaign will be enhanced substantially. By using some form of a meta tag generator this process can be simplified considerably. Again if you don't want to spend the money for such a program, then secure the services of your marketing professional. If you're going to stay in this business and do a lot of promoting then either way your money will be well spent.

Now that you've gone through the process of doing some extensive keyword research, made sure you've positioned your selected keywords and phrases in the proper place within your source code and content of your website and you're totally comfortable with your new website, now comes the ongoing chore of promoting your website on the internet.

It is recommended that you hand index your URL to the top three search engines on any new site or information you're promoting. Since a high percentage of people search the big three I limit my submission to those three only and submit them manually. Then with some my automated systems I will include some more of the other popular engines with an automated submission.

Since it takes normally 4-6 weeks or longer for many of the search engines to spider a site and include the information of that new site in their data base, it's important to hand index to some engines in order to get a head start on the waiting period mentioned above. Re-submissions on a regular monthly basis is highly recommended so your site will remain fresh in front of the search engine robots. Submitting to the engines more frequently than the 30 day recommendations may result in the search engines considering it as spamming and the search engines will penalize you severally. In severe cases the engines will ban your website from the internet for a year or more.

In Conclusion....Do your keyword research thoroughly and make sure you include your primary keywords in the title, description and keyword tags in the source code of your site. Include your keywords and phrases in the content of your website and avoid keyword stuffing. Promote your site to the search engines on a regular basis each month. If you need help don't be ashamed to ask for help from the professionals.

The eBiz Solutions Team is standing by to assist you in constructing your business opportunity correctly to meet the search engine algorithms. Call today for your free 30 minute "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Popular Link on the Internet! 
 

Sunday, July 25, 2010

Senior Citizens Internet Marketing Program

Greetings friends,

We are in the process of pre-launching Global training for senior citizens on how to find and build a successful home based business.

You are invited to come and join our new community for senior citizens visit here now > Helping Seniors Survive Economic Hardships

This new community will keep you updated on the progress of our Global launch.

We respect your privacy and your information will not be given out to any third parties.

Please forward this to all seniors you know.

Respectfully,

Jack Shea
King Article Write
Senior Citizen Movement
Building On A Budget


 

Article Marketing vs Conventional Promotion Methods!

In many of our articles in the last few weeks we've been sharing with you some valuable information about marketing in general. Many of our articles have been about Article Marketing and the role many experts feel this segment of online marketing will play in the next big internet boom. In today's article we want to get more specific about how Article Marketing can affect the popularity of your business opportunity with the user as well as the search engines. Of course the main goal here is to maximize efforts for generating additional traffic and converting new traffic into paying customers.

The question is often asks "What is Article Marketing Anyway?" I think it can be best described as a method of promoting your business opportunity through a website, blog or other electronic media for the purpose of generating more targeted traffic to your website, then converting those new found prospects into sales for your products or service, subscribers to your newsletter or followers in general that one day may become your next best customer.

In my opinion Article Marketing has a twofold purpose. First of all this method of marketing is an excellent way to consistently provide new content to your website, blog, newsletter or other forms of promotion activities that you normally would use to promote your business opportunity.

Second of all you are attempting to capture the attention of the two most important segments of online marketing. First of all the user who hopefully will be turned on with your good relevant information and purchase your products or services and secondly the Search Engines whose job it is to place your website in a high page rank positions so when users look for your niche market in a Google search you will be positioned such that you will generate additional business and income as a result of the information you provided in your articles.

Keeping your potential clients informed with new articles providing solutions regarding the customer's immediate needs will sometimes make the big difference regarding the success or failure of your business. By writing good keyword rich articles the search engines will pick up your information as new content and move your page ranks up to where your site will be seen more by the users. Article marketing through directories has been the most powerful marketing tool I've been privileged to use compared to other conventional method of promotion I've ever used in the past.

By capturing the attention of the big three search engines and gaining those coveted high positions with Google. Yahoo and Bing you will experience a growth that other methods of promotion can't compete with. One huge advantage here is the quality and quantity of the links that this form of promotion generates. By publishing your articles in an Article Directory you will experience an ever increasing number of back links that will make your site more popular and recognizable by the search engines as well as being read by more potential prospects.

The increase in the amount of traffic to your site is dependent on several different factors.

1. Does your topic of your article cover important information about your product or services or is your content more of a general discussion format?

2. Have you targeted a particular segment of the market, or again have you become too generalized in your writings about your business opportunity?

3. Is there a fair percentage of the market that has a need for what you're trying to promote and writing about? If there is no market for your service, you're wasting your time.

4. What is the competition for your product or service and can you compete for the users business with quality products and competitive prices?

There are no specific answers to these generalized questions since every marketing campaign it totally different and has their own unique characteristics. It's going to take some research on your part to set some specific values for your campaign and find the answers regarding your specific opportunity.

Article Directories has made this process so much easier than it used to be. Owning your own article directory is the answer that many successful marketers have chosen as their ultimate solution for promoting and marketing their businesses online.

These owners are experiencing some extremely positive results with their own articles popularity as well as with other professional authors who have signed up in their directory and have become contributing authors as well. With the amount of different categories offered in an article directory you can target a larger number of different segments of the marketplace that otherwise have been untouchable with conventional methods of advertising and promotion.

Take advantage of the RSS feeds in these directories and see your business take on new directions you never even dreamed about. If you're not familiar with all the advantages of Article Directories then take some time and do a bit of research and see if this method of promotion will work for you and your business.

In Conclusion....Take a really serious look at the advantages of Article Marketing and see for yourself how owning your own Article Directory can assist you in new avenues of profit and success in your business.

The eBiz Solutions Team is standing by to assist you in your participation in Article Marketing. Call today for your free 30 minute "no obligation" consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!